The Blog Of An Irish Web Designer

I have been creating quality websites with my web design and web development skills for many years. But having a website is only the beginning. you have to promote your website and get visitors to your website to make it work, and that's what i;m good at! I have been doing this for years so i believe that experience is now on my side!

Follow my blog, as I write about SEO, Google and other search engines. review online services which I use to build and promote websites, and other bits and bobs related to web site design and development, web site promotion and search engine optimisation.

In my blog ill also be touching on ways to monetise a website, and ways to start a website or business online.

September 29, 2011 11:44 am

Planning a Successful Website

If you fail to plan you plan to fail! If you are looking to get your business online with a website, it’s important that the designer of the site knows as much as possible about your business. Giving the designer as much information will help in setting up sales funnels pushing your unique selling point and pushing the right information in the right way. I have created this list to help clients gather the right information and compile it to give to the designer of the site.


Your Business

What category would you put your business in?
Is your business a service provider or do you sell products?
Where is your business located?

Aim & Purpose

What is the purpose of having a website?
Are you looking to sell your products online, if so how will you take payments?
Are you looking to promote services via your website?
Are you looking to communicate with you customers via your website?

Design or Redesign

Has the website got to be designed from a scratch or is it to be modified or just redesigned.


Target Audience

Who is the target audience of you business or product?
Is it a Business to Business website or a Business to consumer website?
What is the age group of the audience?
What is geographical location of the audience?

The Websites Primary Goal

What is the primary goal of a website?
Is it an information site?
Or is it a revenue generating website or ecommerce website
Or inquiry generating website?

Unique Selling Point
What is the USP of the business or website?


Web Hosting & Domain
Will you register the domain name and hosting service, or do you require these services to be provided by the web designer?

Content Data Format
The content of the website usually is provided by the business. Is the data which is to be provided in electronic format or does the web designer need to type all the content?

If you are providing the data in a format such as a word document, make sure the designer is working on a system that is compatible with the format you are working in.


Colour and Design Preferences
Do you like any particular colour? Or have you got a strong brand that the website should tie in with? 

Maintenance
Maintaining the website after it has been designed and gone live is an important part of your online presence. Will you want to do this yourself or do you want this to be done for your?

  1. darrenhallinan posted this